The Benefits of SRO Accreditation

In early 2010, the American Teleservices Association (the “ATA”), rolled out a set of standards and best-practices designed to help teleservices companies comply with federal and state statutes.  Companies who meet these standards, as certified by a third-party auditing firm, are awarded an ATA-SRO Seal of Accreditation.  This seal has rapidly become a sign, to consumers and to other firms, of the contact center’s operational integrity and governmental compliance.

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>As a Certified Public Accountant, I believe in the self-regulatory model.  Despite image hits from incidents such as Enron, the CPA profession has long been viewed with high regard.  It has relied heavily on its own national association, the American Institute of Certified Public Accountants, as well as various state associations, for setting and enforcing industry standards.  But, just as the accounting profession has seen outside regulation forced upon it in recent years (Sarbanes-Oxley, for example), the teleservices industry has seen FTC and FCC regulations passed.  By creating a body to help organizations regulate their own activities, the ATA is taking proactive steps to demonstrate and promote professional, ethical and lawful conduct among its members.

To read our full press release on the SRO Accreditation visit our website: gcsagents.com (bottom of the page!).

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