GCS was at the ABIA last week!
and here’s our round-up!
GCS specializes in insurance services for large financial companies. So it is no surprise to find we are members of the American Bankers Insurance Association or ABiA. Each year the ABiA holds a conference to let their bank members learn about new rules and regulations, see innovative ideas and meet companies like GCS who can help them carry out their marketing and sales plans.
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GCS has attended this event for several years and always comes away with new contacts from companies who are ideal client candidates for GCS.
“This event lest us touch base with many of our current clients as well as meet new ones,” states Mark Lambert, Vice President of Sales for GCS. “Certainly we want to attract new clients, but it is also a good place to discuss new ideas and programs with current clients.”
This year was no exception as the GCS contingent came away with several new opportunities to pursue over the next few months. Also attending with Mark, were Greg Alcorn, President & CEO, Crystel Prugh, Team Leader, Client Services; and Rich Johnson and Henry Leszczynski, Vice Presidents of Business Development.
Having Henry, our newest sales person, join our group at the last minute was a real benefit. His tenure in our industry has allowed him to meet numerous individuals and he was able to introduce GCS to many of his business contacts.
The GCS team was kept busy attending learning sessions, answering questions in the exhibit hall and holding meetings with many individuals to see if GCS fit the plans of the prospects’ organization. The buzz around this year’s event centered on using contact centers to manage and influence the social media channel and innovative ways to increase contacts.
Now the real work begins as our sales and marketing team follows-up with the many contacts from the show. Look for new things to come from this event!
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